RE:Imagining Change: How To Use Story-Based Strategy To Win Campaigns, Build Movements, And Change The World

£8.99

An inspirational inside look at the trailblazing methodology developed by the nonprofit strategy and training organization, smartMeme, this unique exploration provides progressive activists with the tools to get stories into the media, build successful campaigns, and connect with other organizations the world over. Providing resources, theories, hands-on tools, and illuminating case studies for the next […]

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SKU: 1230553
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Description

An inspirational inside look at the trailblazing methodology developed by

the nonprofit strategy and training organization, smartMeme, this unique

exploration provides progressive activists with the tools to get stories

into the media, build successful campaigns, and connect with other

organizations the world over. Providing resources, theories, hands-on

tools, and illuminating case studies for the next generation of activists,

this resource shows how culture, media, memes, and narrative intertwine

with social-change strategies and offers practical methods to amplify

progressive causes in popular culture. A summation of the smartMeme

approach, this study in memetics provides practical exercises to augment

movements for justice, ecological sanity, and transformative social change.

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